Dwyane Wade has signed up (along with his two sons) for Dove's "Men+Care" campaign to show the important roles fathers play in healthy development.  See the pics and learn about the campaign inside....

A few of LeBron James' closest friends have chimed in about what really set Lil' Wayne off during All-Star Weekend and it doesn't have anything to do with an NBA ban!  Get the deets on what LeBron's friends call Weezy's stalker-like activities inside...

Throwback is everything these days. And NBA legend Shaquille O'Neal has joined Swizz Beatz, Tyga & the Reebok fam to re-release his classic Reebok PUMP Shaqnosis shoe.  And we've got the pics from their big reveal day, plus Jay-Z's newest money move.....

Tons of celebs rolled to Houston this weekend for all the 2013 NBA All-Star festivities.  And last night, they all kicked it courtside as The East & The West battled it out.  Peep the pics inside....

It was a night of NBA performances as Ne-Yo took the stage during the NBA All-Star game intros, before Alicia hit the stage for the halftime show, and John Legend belted out the National Anthem.

Check out the fellas' performances inside...

Alicia Keys threw on her brand new Reebok Classics AKW's (coming soon) and her cube crop top and leather pants both from Herve Leger's runway to rock the NBA All-Star halftime show.  The fab chick decided to throw in some dance moves in addition to her piano playing.  But decide if she pulled it off inside..

Saturday was family time for the Deans!  Egypt Daud Dean and his mom Alicia Keys and dad Swizz Beatz all hit the Jam Sessions yesterday in Houston.  And the fam took in the Slam Dunk Contest and the All-Star festivies courtside with lots of celebs also in tow.

Pics inside...